怎样监测竞争对手网站的流量(转)

In: wordpress

13 Apr 2010

#1 最笨的办法，点击网站的流量统计，看看有没有设置密码，如果没有设置密码那是最好的了，如果设置了密码，试试几个简单的密码（试着用社会工程学的角度去研究破解密码）。

#2 通过alexa统计数据，由于刷alexa排名的现象普遍存在，且对于一些小型网站，一般alexa数据都没有。 如果你的网站和竞争对手的网站都没有在刷Alexa，且你的网站用户群和竞争对手的用户群相差不大，可以通过你的网站和竞争对手的网站的alexa数据，大概的计算竞争对手的流量。

竞争对手流量=你的网站流量×（竞争对手alexa数据/你的网站的alexa数据）

使用工具：http://cn.alexa.com/

#3 Google Ad planner，和alexa的数据一样，通过相对数据去计算竞争对手的那些数据，前提是对方网站上挂了Google Adsense，且你自己的网站上页挂了Google Adsense。因为Google记录了Google Adsense的展示次数，此次数一定意义上反映了该网站的一些数据。如下图：

使用工具：https://www.google.com/adplanner/

#4 阿里妈妈广告，前提是该网站放了阿里妈妈的广告，你可以很简单的通过点击广告图上的“alimama.com提供”进入该展示位的出售页面。

进入出售页面后你就可以获得这样的信息：

#5 试图与竞争对手交换图片形式的友情链接，友情链接的时候要求使用你自己服务器上的图片，你就可以通过服务器上该图片的请求数来判定对方的PV，在请求图片时用户也会发送cookies给服务器，这样又可以通过cookies计算出对方的IP。如果竞争对手同意交换图片友情链接的话，那么下面就要教你一种更加绝的办法。以PHP为例，写一个image.php的文件，使用GD库生成一张LOGO图，同时在php中加上一些统计的程序。文件写好后上传到你自己的服务器，使用.htaccess将你的image.gif做301转向到image.php。一切就这么搞定。

目前我想到的就这几种方法，希望哪位大侠看到能继续补充。

引用地址：http://www.biaodianfu.com/competitor-traffic.html

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@gehongbing: || @ouzhihang10: || @Aduit_MicroBlog: 一而再，再而三的错，错的意味深长，错的原形毕露。知道不，区老师很忙、很冷！","province_code":"","self":1,"source":{"city_code":"1","count":190,"country_code":"1","from":"腾讯微博","geo":0,"head":"http://app.qlogo.cn/mbloghead/58b53441c87222eac634","id":"104595129573673","image":["http://app.qpic.cn/mblogpic/8c2f5005ebbc4992f184"],"isvip":1,"location":"未知","mcount":11,"music":null,"name":"ouzhihang10","nick":"区志航","openid":"","origtext":"允许犯错，但不接受经过复杂程序依旧一而再、再而三犯的错。（图为:《那一刻》湖北佘祥林冤案、《那一刻》河南赵作海错案、《那一刻》河南天价过路费案)","province_code":"44","self":0,"status":0,"text":"允许犯错，但不接受经过复杂程序依旧一而再、再而三犯的错。（图为:《那一刻》湖北佘祥林冤案、《那一刻》河南赵作海错案、《那一刻》河南天价过路费案)","timestamp":1323692305,"type":1,"video":null},"status":0,"text":"|| @gehongbing: || @ouzhihang10: || @Aduit_MicroBlog: 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","timestamp":1321619014,"type":1,"video":null},{"city_code":"","count":0,"country_code":"1","emotiontype":0,"emotionurl":"","from":"腾讯网评论","fromurl":"","geo":0,"head":"http://app.qlogo.cn/mbloghead/830a4954d78528ae406c","id":"60607062090488","image":null,"isrealname":0,"isvip":0,"location":"未知","mcount":0,"music":null,"name":"hellotaotao","nick":"taotao","openid":"","origtext":"1983年9月，因对同居女友行凶致其死亡被法院以故意杀人罪被判处死刑，缓期两年执行，1987年11月保外就医。\r\n\r\n死缓结果4年就出来了，出来了继续杀人。死缓简直就是个玩笑。 【评】 上海一男子先后谋杀三任女友 杀人后正常上班 http://url.cn/2hY0Tc ","province_code":"81","self":1,"source":null,"status":0,"text":"1983年9月，因对同居女友行凶致其死亡被法院以故意杀人罪被判处死刑，缓期两年执行，1987年11月保外就医。\r\n\r\n死缓结果4年就出来了，出来了继续杀人。死缓简直就是个玩笑。 【评】 上海一男子先后谋杀三任女友 杀人后正常上班 http://url.cn/2hY0Tc ","timestamp":1321618963,"type":1,"video":null},{"city_code":"","count":0,"country_code":"1","emotiontype":0,"emotionurl":"","from":"腾讯爱看","fromurl":"http://icare.qq.com","geo":0,"head":"http://app.qlogo.cn/mbloghead/830a4954d78528ae406c","id":"53098076870354","image":null,"isrealname":0,"isvip":0,"location":"未知","mcount":0,"music":null,"name":"hellotaotao","nick":"taotao","openid":"","origtext":"袖子文件收藏夹 – 像收藏网站一样收藏你的文件夹 | 小众软件 > 桌面工具\nhttp://url.cn/3WoG1z ","province_code":"31","self":1,"source":null,"status":0,"text":"袖子文件收藏夹 – 像收藏网站一样收藏你的文件夹 | 小众软件 > 桌面工具\nhttp://url.cn/3WoG1z ","timestamp":1320520038,"type":1,"video":null},{"city_code":"","count":0,"country_code":"1","emotiontype":0,"emotionurl":"","from":"腾讯爱看","fromurl":"http://icare.qq.com","geo":0,"head":"http://app.qlogo.cn/mbloghead/830a4954d78528ae406c","id":"84592002464693","image":null,"isrealname":0,"isvip":0,"location":"未知","mcount":0,"music":null,"name":"hellotaotao","nick":"taotao","openid":"","origtext":"上访村官不能死得不明不白\nhttp://url.cn/0Q4QdV ","province_code":"31","self":1,"source":null,"status":0,"text":"上访村官不能死得不明不白\nhttp://url.cn/0Q4QdV ","timestamp":1320519804,"type":1,"video":null},{"city_code":"","count":0,"country_code":"","emotiontype":0,"emotionurl":"","from":"腾讯微博","fromurl":"http://t.qq.com","geo":0,"head":"http://app.qlogo.cn/mbloghead/830a4954d78528ae406c","id":"97064070204468","image":null,"isrealname":0,"isvip":0,"location":"未知","mcount":0,"music":null,"name":"hellotaotao","nick":"taotao","openid":"","origtext":"这工作风险大啊 || @yanshaofei: 李连杰是幸运的！","province_code":"","self":1,"source":{"city_code":"","count":5,"country_code":"1","from":"QQ","geo":0,"head":"http://app.qlogo.cn/mbloghead/c187d6cb80ab46504320","id":"71593096668239","image":["http://app.qpic.cn/mblogpic/b40b5460ff9ddc7e5cea"],"isvip":0,"location":"未知","mcount":1,"music":null,"name":"liujunhua","nick":"刘俊华","openid":"","origtext":"OMG,李连杰的替身刘坤在《敢死队2》的拍摄现场爆炸身亡。。哥们，一路走好！","province_code":"31","self":0,"status":0,"text":"OMG,李连杰的替身刘坤在《敢死队2》的拍摄现场爆炸身亡。。哥们，一路走好！","timestamp":1320310480,"type":1,"video":null},"status":0,"text":"这工作风险大啊 || @yanshaofei: 李连杰是幸运的！","timestamp":1320345816,"type":7,"video":null},{"city_code":"","count":0,"country_code":"","emotiontype":0,"emotionurl":"","from":"腾讯微博","fromurl":"http://t.qq.com","geo":0,"head":"http://app.qlogo.cn/mbloghead/830a4954d78528ae406c","id":"13196030552426","image":null,"isrealname":0,"isvip":0,"location":"未知","mcount":0,"music":null,"name":"hellotaotao","nick":"taotao","openid":"","origtext":"我觉得还是微信好用哈。","province_code":"","self":1,"source":{"city_code":"","count":13,"country_code":"","from":"FaWave","geo":0,"head":"http://app.qlogo.cn/mbloghead/2423db75a974f6bce60c","id":"28196108086726","image":["http://app.qpic.cn/mblogpic/c04388ea3bb28a1664a0"],"isvip":1,"location":"未知","mcount":0,"music":null,"name":"ifanr","nick":"爱范儿","openid":"","origtext":"在众多通信类软件的夹攻下，WhatsApp 的近况如何？在最新版本的总计 1512 个用户评价中，有 1174 个为最高的“五星”评价。而且它的用户体验超越 iMessage ，是获胜法宝之一。 http://url.cn/3ehxK1 ","province_code":"","self":0,"status":0,"text":"在众多通信类软件的夹攻下，WhatsApp 的近况如何？在最新版本的总计 1512 个用户评价中，有 1174 个为最高的“五星”评价。而且它的用户体验超越 iMessage ，是获胜法宝之一。 http://url.cn/3ehxK1 ","timestamp":1320316304,"type":1,"video":null},"status":0,"text":"我觉得还是微信好用哈。","timestamp":1320345794,"type":2,"video":null},{"city_code":"","count":0,"country_code":"1","emotiontype":0,"emotionurl":"","from":"腾讯爱看","fromurl":"http://icare.qq.com","geo":0,"head":"http://app.qlogo.cn/mbloghead/830a4954d78528ae406c","id":"85590086993352","image":null,"isrealname":0,"isvip":0,"location":"未知","mcount":0,"music":null,"name":"hellotaotao","nick":"taotao","openid":"","origtext":"是的，这种事情要讲原则","province_code":"31","self":1,"source":{"city_code":"2","count":485,"country_code":"1","from":"腾讯微博","geo":0,"head":"http://app.qlogo.cn/mbloghead/7fb328ddac7206eb7686","id":"64093107275655","image":null,"isvip":1,"location":"未知","mcount":42,"music":null,"name":"lianyue","nick":"连岳","openid":"","origtext":"希腊这个放纵挥霍的国家，债主们其实够仁慈了，认赔的认赔，援助的援助，它还弄个公投出来，摆出我是流氓我怕谁的样子。虽然希腊完蛋了，大家也会跟着受点罪，但还是不能被流氓绑架，它要完蛋就让它完蛋吧，中国可千万别给它钱啊。","province_code":"35","self":0,"status":0,"text":"希腊这个放纵挥霍的国家，债主们其实够仁慈了，认赔的认赔，援助的援助，它还弄个公投出来，摆出我是流氓我怕谁的样子。虽然希腊完蛋了，大家也会跟着受点罪，但还是不能被流氓绑架，它要完蛋就让它完蛋吧，中国可千万别给它钱啊。","timestamp":1320319790,"type":1,"video":null},"status":0,"text":"是的，这种事情要讲原则","timestamp":1320342838,"type":2,"video":null},{"city_code":"","count":0,"country_code":"1","emotiontype":0,"emotionurl":"","from":"腾讯爱看","fromurl":"http://icare.qq.com","geo":0,"head":"http://app.qlogo.cn/mbloghead/830a4954d78528ae406c","id":"87090085974599","image":["http://app.qpic.cn/mblogpic/8209558e863e33bb2d18"],"isrealname":0,"isvip":0,"location":"未知","mcount":0,"music":null,"name":"hellotaotao","nick":"taotao","openid":"","origtext":"晕，这背景我们也用过的。不知道他们是否也是用的背景纸\n#爱看美图#\n 斯嘉丽美胸写真呼之欲出\nhttp://url.cn/0EDjYQ ","province_code":"31","self":1,"source":null,"status":0,"text":"晕，这背景我们也用过的。不知道他们是否也是用的背景纸\n#爱看美图#\n 斯嘉丽美胸写真呼之欲出\nhttp://url.cn/0EDjYQ ","timestamp":1320342263,"type":1,"video":null}],"timestamp":1328523944,"totalnum":277,"user":{"":"","Aduit_MicroBlog":"最牛点评","forbeschina":"福布斯中文网","gehongbing":"葛红兵在上海说","hellotaotao":"taotao","ifanr":"爱范儿","lianyue":"连岳","liujunhua":"刘俊华","ouzhihang10":"区志航","qingdom":"财新秦旭东","reuters":"路透中文网","tianxiawuhu":"刘虎","yanshaofei":"燕少飞","yujianrong":"于建嵘","yuxiaoli":"李玉霄","zhuxiiaoding":"朱孝顶律师"}},"errcode":0,"msg":"ok","ret":0}
  1. #金正日去世# 金正日17号走掉了，然后24号平安夜是金正日头7，全世界一起唱：金哥bye，金哥bye，金哥0n the Way。
  5. || @gehongbing || @ouzhihang10 || @Aduit_MicroBlog 一而再，再而三的错，错的意味深长，错的原形毕露。知道不，区老师很忙、很冷！
  6. 1983年9月，因对同居女友行凶致其死亡被法院以故意杀人罪被判处死刑，缓期两年执行，1987年11月保外就医。 死缓结果4年就出来了，然后继续杀人。死缓有时候就是个玩笑 【评】 上海一男子先后谋杀三任女友 杀人后正常上班 http://url.cn/2hY0Tc
  7. 1983年9月，因对同居女友行凶致其死亡被法院以故意杀人罪被判处死刑，缓期两年执行，1987年11月保外就医。 死缓结果4年就出来了，出来了继续杀人。死缓简直就是个玩笑。 【评】 上海一男子先后谋杀三任女友 杀人后正常上班 http://url.cn/2hY0Tc
  8. 袖子文件收藏夹 – 像收藏网站一样收藏你的文件夹 | 小众软件 > 桌面工具 http://url.cn/3WoG1z
  9. 上访村官不能死得不明不白 http://url.cn/0Q4QdV
  10. 这工作风险大啊 || @yanshaofei 李连杰是幸运的！
  11. 我觉得还是微信好用哈。
  12. 是的，这种事情要讲原则
  13. 晕，这背景我们也用过的。不知道他们是否也是用的背景纸 #爱看美图# 斯嘉丽美胸写真呼之欲出 http://url.cn/0EDjYQ

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